Semen Baturaja Wins Gold at ASRRAT 2025 for Fourth Time After Recognizing Consistent Sustainability

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), has once again achieved a Gold Rank in the Asia Sustainability Reporting Rating (ASRRAT) 2025 event organized by the National Center for Corporate Reporting (NCCR) in collaboration with the Institute of Certified Sustainability Practitioners (ICSP).

This achievement marks the fourth consecutive year that SMBR has received this award and demonstrates the company’s consistency in presenting credible, measurable sustainability reports that align with Environmental, Social, and Governance (ESG) principles.

The award was accepted by SMBR’s Director of Finance & Human Resources, Rahmat Hidayat, at the ASRRAT 2025 awards ceremony held on Friday (November 28) at The Westin Resort Nusa Dua, Bali. In 2025, the event attracted 82 participants from within and outside the country.

Rahmat expressed his appreciation for the recognition given to SMBR. “This award demonstrates SMBR’s continued commitment to maintaining the quality of its sustainability reports through credible data and programs that are truly implemented in the field. This consistency is not just about reporting, but about our concrete efforts to create a positive impact on the environment and society,” he said.

This assessment is based on the 2021 Global Reporting Initiative (GRI) Standards, an international organization that provides sustainability reporting standards, and relevant regulations from the Financial Services Authority (OJK). It focuses on the completeness, balance, and accuracy of information. SMBR’s 2024 Sustainability Report is considered to have demonstrated consistent improvement in ESG performance.

Regarding the environmental aspect, SMBR has reclaimed 46.88 hectares of post-mining land and developed Trigona honey cultivation, with production reaching 81,840 ml, which began in 2021. Strengthened environmental performance is also evident in the increased use of alternative energy, with the Thermal Substitution Rate (TSR) realization increasing to 3.18% in 2024 through the use of alternative fuels.

Carbon emission reduction performance has also strengthened. Carbon intensity was successfully reduced from 577 kg CO₂/ton of cement to 562 kg CO₂/ton of cement, in line with a reduction in the clinker factor to 67.17%.

Regarding governance, SMBR’s ASEAN Corporate Governance Scorecard (ACGS) score significantly increased to 92.84 points, ranking it Very Good (Level 4), up from 88.51 points the previous year.

He emphasized that sustainability principles will continue to be SMBR’s strategic foundation. “Achieving the Gold Rank for the fourth year running spurs us to continue innovating, strengthening governance, and ensuring that every sustainability initiative has a broader positive impact on all stakeholders,” he said.

With this achievement, SMBR further solidifies its position as a company that consistently applies Environmental, Social, and Governance (ESG) principles throughout its business processes. (*)

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Utilization of Alternative Fuels Leads Semen Baturaja to SIGREEN 2025 Award

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), once again achieved outstanding success at the Social Business Innovation and Green (SIGREEN) 2025 event organized by Warta Ekonomi. This year, Semen Baturaja was named Best Corporate in Responsible Business Practices for Strengthening Environmental Performance through Alternative Fuel Adoption and Local Empowerment in the Basic Industry and Chemicals category.

SIGREEN 2025 is a prestigious event that emphasizes the importance of social innovation and green commitments in the business world. More than just an award, SIGREEN 2025 is a momentum for cross-sector collaboration to strengthen competitiveness while ensuring the sustainability of the green economy in Indonesia.

The award was presented directly by Warta Ekonomi CEO Muhammad Ihsan to SMBR Operations Director Taufik at the awards ceremony held at the Batavia Tower, Jakarta, on Thursday (November 27th).

Taufik stated that this award further strengthens SMBR’s commitment to expanding the implementation of sustainability programs. “This award motivates us to continue to improve innovation, expand the use of alternative energy, and maintain a balance between industrial operations and environmental sustainability. Going forward, SMBR will continue to strengthen collaboration with various parties to ensure that all business processes are increasingly oriented towards sustainability,” he said.

This sustainability commitment is reflected in the increased use of Alternative Fuel & Raw Materials (AFR) in the production process. By the third quarter of 2025, SMBR had utilized 120,989 tons of AFR, an increase of approximately 22% compared to the same period the previous year, which reached 99,219 tons. This increase was driven by the optimization of biomass as a more environmentally friendly alternative energy source.

According to Taufik, the increased use of AFR is part of the company’s strategy to reduce emissions and improve energy efficiency. “We continue to increase the use of AFR as part of our commitment to delivering a cleaner production process.” “This effort will not only reduce emissions but also help the company achieve its sustainability targets in a more measurable manner,” he said.

As a follow-up, SMBR, along with the Ministry of Environment, is also discussing plans to utilize Refuse Derived Fuel (RDF) in Ogan Komering Ulu (OKU) Regency. This initiative is still in the exploratory stage and is preparing a technical study with relevant stakeholders.

Taufik emphasized that SMBR sees significant potential in this plan. “RDF in OKU is still in the early stages of discussion. However, we view this as having strong potential to support the clean energy transition. If realized, RDF will be a crucial part of strengthening SMBR’s path towards more sustainable energy use,” he explained.

With this achievement, Semen Baturaja reaffirms its position as a company that consistently adheres to ESG principles and supports the SIG Group’s sustainability targets. (*)

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Semen Baturaja Holds Advocacy for Craftsmen in Baturaja to Improve Craftsman Competence

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BATURAJA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), once again held a Craftsman Advocacy program titled “Proud Builders of Indonesia” as part of the company’s commitment to improving the competency of construction workers in its operational areas. The event took place at Ganesha Arena, Baturaja, on Thursday (November 27th) and was attended by 123 participants from various regions of Ogan Komering Ulu (OKU) Regency.

The event was attended by Tarida Tambunan, Vice President of Marketing Planning & Development of SMBR, accompanied by Victor Nafalino, Senior Manager of Pricing & Promotion, and also by Abdul Kadir Fajaruddin, Acting Head of the OKU Public Works and Spatial Planning (PUPR) Agency.

In her remarks, Tarida Tambunan stated that this activity is an important tool for strengthening the capacity of craftsmen as the spearhead of development. “We believe that the prosperity and future of the construction industry in Indonesia depend heavily on the continued development of our construction workers. Therefore, we are providing materials, mentoring, and education to strengthen their competencies, from proper installation techniques and efficient material utilization to an understanding of workplace safety, which is a top priority,” said Tarida.

Meanwhile, Abdul Kadir Fajaruddin also expressed his appreciation for the organization of this event. “We commend Semen Baturaja for holding this gathering with the construction workers. This is a breakthrough, and hopefully, this program will continue to be implemented successfully in the future,” he said.

In this activity, participants received a more comprehensive series of materials, covering basic theory and product explanations, cement quality and types, warehousing management and storage procedures, ideal cement mix composition, mixing techniques, and the cement casting process, as well as maintenance and finishing of cement work. The materials were designed to address the technical needs of the construction workers, enabling them to work to a higher standard.

In addition to the presentation, participants were also invited to a plant visit to observe the cement production process firsthand, ensuring that the knowledge gained was not only theoretical but also practical.

The event also featured various cement application competitions, ranging from the neatest plastering and mortar skills, to bricklaying, and even creating the ideal cement mix. These competitions provided an opportunity for the masons to apply the knowledge gained and demonstrate their technical abilities. The event also featured engaging games and quizzes, adding to the interaction and excitement for the participants.

As a token of support for competency development, each participant received a training certificate as proof of participation and skill attainment. Semen Baturaja also provided Personal Protective Equipment (PPE), including safety shoes, work vests, and helmets, to support workplace safety. The event concluded with door prizes to boost enthusiasm and appreciation for the participants.

One participant, Hadi, expressed his delight at participating in the event. “The activity was very beneficial and enjoyable. I gained a lot of new knowledge about the proper use of cement. I hope Semen Baturaja can hold more events like this in the future,” he said.

Previous Craftsman Advocacy activities have been held in Lampung, Jambi, Palembang, and Muara Enim, and will be held in other regions. This demonstrates Semen Baturaja’s commitment to supporting community competency improvement and the quality of development in the region. (*)

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Semen Baturaja Wins TOP SDGs Award 2025 for Consistent Sustainability Program Implementation

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), has once again demonstrated its commitment to consistently and measurably implementing sustainability principles. For this performance, SMBR won the “Top Sustainable Development Goals (SDGs) 2025” award at the TOP SDGs Award 2025, organized by TRAS N CO Indonesia and INFOBRAND.ID. The award was accepted by SMBR Operations Director Taufik on Wednesday (November 26) at The Sultan Hotel, Jakarta.

The TOP SDGs Award is given to companies deemed successful in implementing social, economic, and environmental development programs within their business strategies, while making a tangible contribution to achieving the 17 Sustainable Development Goals (SDGs). Assessment is based on the company’s Sustainability Report, which measures SDGs Initiative, SDGs Implementation, and CSR/TJSL fund management.

SMBR Operations Director Taufik emphasized that this award reflects the company’s ongoing sustainable transformation.

“The 2025 TOP SDGs Award is a recognition of the hard work of all SMBR employees in realizing more environmentally friendly, responsible, and sustainable company operations. For us, sustainability is not just about fulfilling reporting obligations, but also part of our work culture and the foundation of the company’s future growth,” he said.

In recent years, SMBR has continued to strengthen the implementation of sustainability programs across various operational aspects and community empowerment. In the environmental sector, SMBR encourages the use of Alternative Fuel & Raw Materials (AFR) to reduce coal use and reduce carbon emissions.

The company also developed an Economic & Education Bee Farm program, cultivating Trigona bees in post-mining reclamation areas, producing economically valuable honey while also serving as a means of environmental education for the surrounding community.

Meanwhile, SMBR’s sustainability concept is also presented through the Eco Cafe program, a collaboration with fostered MSMEs that offers a coffee experience with a unique payment method using recyclable waste, while also educating the public about the importance of waste management.

On Tuesday (November 11th), SMBR also launched two new sustainability programs: RUCIDA (Rumah Cacing Berdaya) (Empowered Worm House) and Baturaja Creative Fish Farming (BATIK). RUCIDA is an economic and environmental community empowerment initiative focused on cultivating earthworms as raw materials for animal feed and organic fertilizer, while BATIK aims to develop the community’s economic potential through sustainable freshwater fish farming.

SMBR Vice President of Corporate Secretary Hari Liandu explained that all these programs are part of a measurable sustainability program. “We always direct every initiative we implement to align with sustainability principles and provide tangible benefits to the community. Going forward, SMBR will continue to expand collaboration and innovation to ensure that all SMBR business processes are increasingly sustainability-oriented,” Hari explained.

This achievement further affirms SMBR’s position as a company that integrates business performance with environmental and social responsibility, in line with sustainable development goals. (*)

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Semen Baturaja Supports Strengthening of Occupational Health and Safety Competencies of FEB Students at Muhammadiyah University of Palembang

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BATURAJA – PT Semen Baturaja (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), continues to demonstrate its commitment to supporting the development of the younger generation’s competencies, particularly in the field of occupational safety and health (OHS). This commitment was demonstrated through the company’s involvement as a keynote speaker in an OHS training session entitled “Safety Awareness & Risk Insight: Building an Understanding of OHS Risks Through Safety Building & Risk Mapping,” organized by the Management Study Program, Faculty of Economics and Business (FEB), Muhammadiyah University of Palembang, on Saturday (November 22nd).

The event, held in the Hall of the KH. Faqih Usman Building, 7th Floor, featured speakers from SMBR: Erwinsya, Senior Manager of HSE, Muri Tajam, Manager of HSE, and Imam Pratama Azi, Junior Specialist Health & Safety, along with his team.

The three speakers provided hands-on training to students on safety culture, hazard identification, risk control, and risk mapping, as applied in cement industry operations.

SMBR’s Director of Operations, Taufik, expressed his appreciation for the Faculty of Economics and Business (FEB) of Muhammadiyah University of Palembang’s initiative to actively engage the industrial sector in student learning. “The industrial world desperately needs a generation that understands risk, safety culture, and operational standards from the beginning of their studies. We hope there will be follow-up programs in the future, and SMBR is ready to continue supporting competency-building efforts like this,” he said.

SMBR’s involvement in this training is part of the company’s contribution to expanding OHS education to the public, while also introducing safety standards that are a crucial part of the cement industry’s operational chain.

From an academic perspective, the Dean of FEB UMP, Dr. Yudha Mahrom DS, S.E., M.Si., welcomed this collaboration and emphasized that competencies such as OHS are a real need in the field.
“We want to ensure that students are not only theoretically sound, but also prepared to face the risks of work in various sectors. OHS training with SMBR is a concrete step in developing professional and competitive graduates,” he said.

Head of the Management Study Program, Dr. Zaleha Trihandayani, S.E., M.Sc., added that the collaboration with SMBR provides significant added value for students because the material provided is practical and directly relevant to the needs of the workplace.

Through this activity, SMBR emphasizes its role as a company that focuses not only on business operations but also actively participates in human resource development through occupational safety education. It is hoped that the collaboration between SMBR and the Faculty of Economics and Business (FEB) of Muhammadiyah University of Palembang will continue to support the creation of a competent, work-ready workforce that understands the OHS standards that underpin modern industry. (*)

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Semen Baturaja Celebrates 51st Anniversary, Distributes IDR 715.1 Million in Aid to the Community

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BATURAJA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), held a social gathering to celebrate its 51st anniversary at Ganesha Arena in Baturaja, Ogan Komering Ulu Regency (OKU), South Sumatra on Friday (November 14th). The celebration, themed “Energizing Growth, Building Harmony,” was warm and lively, and served as an important momentum for the company to continue strengthening collaboration and togetherness in facing future industry challenges.

The event was attended by SMBR’s Board of Commissioners, including President Commissioner Inosentius Samsul, Independent Commissioner Chowadja Sanova, and Independent Commissioner Feryzal Adham, as well as members of the SMBR Board of Directors, including President Director Suherman Yahya, Director of Operations Taufik, and Director of Finance & Human Resources Rahmat Hidayat.

Also in attendance were the Second Chairman of the OKU Regional People’s Representative Council (DPRD), Parwanto; the Assistant to the Regional Head of the South Sumatra High Prosecutor’s Office, Chairul Fauzi; and the Head of the General Crimes Section of the OKU District Attorney’s Office, Wahyudi Barnad; the Chief Justice of the OKU District Court, Elvin Andrian; the First Deputy Chairman of the South Sumatra BAZNAS, Kiagus Aminnuddin Fauzi; the Rector of Baturaja University, Lindawati; and members of the Regional Leadership Communication Forum (Forkopimda), the OKU Regency Government, and other invited guests.

In his remarks, SMBR President Director Suherman Yahya stated that the 51-year journey has laid an important foundation for SMBR to continue moving forward and face the future with optimism.

“51 years has been a meaningful journey, but our journey doesn’t stop here. The challenges ahead are increasingly complex, and we must face them through synergy, innovation, and transformation. Let us use this 51st anniversary as a starting point to strengthen our spirit of togetherness, expand collaboration, and deepen our commitment to building a stronger, more competitive, and more sustainable future for Semen Baturaja,” he said.

Suherman also emphasized the company’s commitment to the community. “As a form of social responsibility on this joyous occasion, PT Semen Baturaja Tbk also distributed basic food packages and educational assistance to children around the company’s operational area. We hope this small step will foster a spirit of learning and open up opportunities for a brighter future for the nation’s future generations,” he added.

To celebrate its 51st anniversary, SMBR distributed social assistance totaling Rp715.1 million. This assistance consisted of Rp515.1 million in educational assistance provided through the Social and Environmental Responsibility (TJSL) program, the South Sumatra BAZNAS (National Azis) program, and the Semen Baturaja Employees’ Wives Association (IIKSB) to 392 students, from elementary, junior high, and high school levels, to universities. Furthermore, SMBR also provided basic food packages worth Rp200 million to 400 Semen Baturaja retirees as a token of our concern and appreciation for their service.

“Through this celebration, Semen Baturaja affirms its commitment to continued growth and providing value to the community, in line with the spirit of ‘Energizing Growth, Building Harmony,'” Suherman concluded. (*)

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Semen Baturaja Encourages OKU Residents to Become Investment Literate Through Capital Market Education

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BATURAJA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), collaborated with the Indonesia Stock Exchange (IDX) and KB Valbury Securities in the Financial Literacy: Getting to Know the Capital Market Closer event, held at Ganesha Arena, Baturaja on Tuesday (November 11) in commemoration of SMBR’s 51st anniversary.

This fifth batch of the event was attended by participants consisting of the general public, students from various universities in Ogan Komering Ulu (OKU) Regency, and members of the Semen Baturaja Employees’ Wives Association (IIKSB). The goal was to increase the understanding of the younger generation and the SMBR internal community regarding the importance of financial literacy and inclusion in the capital market.

In total, this financial literacy program has been held in five batches, with a total of over 500 participants.

Also present at the event were SMBR Operations Director Taufik, Pramaja Gusnady, Head of the IDX-SMBR Digital Investment Gallery, Hari Mulyono, Head of the South Sumatra Region of the IDX South Sumatra Representative Office, and a team from the Palembang Branch of Valbury Securities, who provided investment education and simulations to participants.

In his remarks, SMBR Operations Director Taufik stated that this activity demonstrated the company’s commitment to supporting increased financial literacy in the community.

“This activity demonstrates Semen Baturaja’s commitment to supporting increased financial literacy and inclusion, particularly in the capital markets. Through our collaboration with the Indonesia Stock Exchange and Valbury Securities, we strive to provide a broader understanding of the importance of wise and responsible investment to SMBR employees and the surrounding community,” Taufik said.

He added that the participants’ enthusiasm demonstrated their strong interest in the world of investment.

“We are very proud that this activity was attended by many enthusiastic participants who wanted to learn and understand the capital market, both for stock investments and other instruments. With the right knowledge, investing in the capital market can be a wise way to increase side income,” he added.

Meanwhile, Hari Mulyono, Head of the South Sumatra Region of the IDX South Sumatra Representative Office, expressed his appreciation for SMBR’s initiative in educating the public and employees about investing in the capital market.

“We welcome this collaboration because the synergy between industry and the capital market is crucial for increasing financial inclusion in the region. Many people still consider investing complicated, when in fact it’s quite simple—investing means putting our funds to good use for future growth. Through activities like this, we want to emphasize that the capital market is not just for certain groups, but is open to anyone who wants to learn and invest properly,” Hari explained.

One participant, Inti Pitasari from the Baturaja Islamic College (STAI), said she gained many new insights from this activity.

“I really appreciate PT Semen Baturaja for organizing this financial literacy activity. In today’s digital era, information about capital markets and digital investment is crucial for us as the younger generation. Through this activity, we are facilitated to better understand how capital markets work and how to invest wisely,” said Pitasari.

Through this activity, Semen Baturaja hopes to continue playing an active role in improving financial literacy and raising public awareness of the importance of managing finances intelligently and productively. (*)

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Semen Baturaja Wins 3 GRC & Leadership Awards 2025, Demonstrating Commitment to Excellent Governance and Leadership

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), once again achieved national success by winning three prestigious awards at the 2025 GRC & Leadership Awards held by BusinessNews Indonesia Magazine.

The awards ceremony, themed “From Governance to Greatness: Leadership that Drives Risk-Intelligent Organization,” was held at The Westin Hotel Jakarta on Wednesday (November 12th) and was attended by more than 300 companies from various industrial sectors in Indonesia.

SMBR received the Best Corporate in Operations 2025 award, the Best Chief Executive Officer (CEO) 2025 award for SMBR President Director Suherman Yahya, and the Best Chief Financial & Human Capital Officer 2025 award for Director of Finance & HR Rahmat Hidayat.

The awards were accepted by SMBR’s Vice President of HC & GRI, Fitria Margaretha, who represented management. Fitria stated that this achievement is concrete evidence of SMBR’s consistency in comprehensively implementing Governance, Risk, and Compliance (GRC) principles across every operational aspect to support the growth of the national cement industry.

“This award reflects our commitment to managing our business transparently, with integrity, and sustainably. We believe that good governance and solid leadership are key to maintaining the trust of all stakeholders,” Fitria said.

As part of strengthening this governance, SMBR is also developing and implementing Internal Control over Financial Reporting (ICoFR) to strengthen the company’s internal control and risk management systems.

“Through the implementation of ICoFR, we want to ensure more effective and transparent company management, while strengthening a culture of compliance and accountability across all levels of the organization,” Fitria added.

This step is part of SMBR’s strategy to build a resilient, adaptive, and risk-oriented organization, while strengthening the governance foundation that supports sustainable performance. (*)

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Semen Baturaja Launches Rucida and Batik Programs, Encouraging Economic Independence in the Air Gading Community

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BATURAJA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), has once again demonstrated its commitment to supporting community empowerment through its Social and Environmental Responsibility (TJSL) program. This time, the company inaugurated two flagship programs under its guidance: Rumah Cacing Berdaya (Rucida) and Baturaja Ternak Ikan Kreatif (Batik), located in Air Gading Village, West Baturaja District, Ogan Komering Ulu Regency (OKU), South Sumatra, on Tuesday (November 11).

The symbolic inauguration of these programs was carried out by Diah Monalisa Suherman, Advisor to the Semen Baturaja Employees’ Wives Association (IIKSB), along with Zwesti Karenia Teddy, Chairperson of the OKU Regency Family Welfare Empowerment (PKK) Movement Team.

Previously, SMBR had conducted outreach activities for the Rucida and Batik programs in Air Gading Village on Tuesday (September 30) as the initial stage of the program implementation. After undergoing preparation and training with the local community, both programs have been officially launched for sustainable implementation.

The inauguration ceremony was also attended by the Head of Baturaja Barat District, Yan Kurniawan, Arif Sobirin, Head of Air Gading Village, the Head of the Family Welfare Movement (TP PKK) of Baturaja Barat District, the Head of the PKK of Air Gading Village, Iwan, Head of the Karang Taruna (Youth Organization) of Air Gading Village, and members; Yeni Agustin Hari Liandu, Head of the IIKSB (Indonesian Children’s Association), and administrators; Hari Liandu, VP of Corporate Secretary of SMBR; Andy Aprizal, Senior Manager of Corporate Social Responsibility (CSR), and staff.

To implement these programs, SMBR provides assistance in the form of cultivation facilities and equipment, including earthworm cultivation tools and media, fish ponds, freshwater fish fry, as well as feed and other supporting equipment.

The Rumah Cacing Berdaya (Rucida) program is an economic and environmental-based community empowerment initiative that focuses on cultivating earthworms as raw materials for animal feed and organic fertilizer. Meanwhile, the Baturaja Ternak Ikan Kreatif (Batik) program aims to develop the community’s economic potential through freshwater fish cultivation.

These two programs are independently managed by the Family Welfare Movement (PKK) and the Air Gading Village Youth Organization (Karang Taruna) as a form of intergenerational collaboration to create sustainable business opportunities.

In her remarks, Diah Monalisa Suherman expressed her appreciation for the collaboration between various parties in implementing this CSR program.

“As part of the PT Semen Baturaja family, we from the Semen Baturaja Employees’ Wives Association (IIKSB) are proud and happy that the CSR programs currently being implemented not only focus on community economic empowerment, but also on building independence, sustainability, and environmental awareness,” said Diah.

Meanwhile, Zwesti Karenia Teddy expressed her appreciation and full support for SMBR’s initiative.

“Through this activity, we are also strengthening the bonds of friendship and collaboration between the OKU Regency Government, PT Semen Baturaja, the community, and women’s organizations such as IIKSB and TP PKK. This synergy is key to ensuring each program brings real and sustainable benefits to local residents,” said Zwesti.

Zwesti also added that his office, along with the OKU Regency Government, will continue to support the implementation of SMBR’s CSR programs in the region.

“I greatly appreciate this initiative, and on behalf of the Ogan Komering Ulu Regency Family Welfare Movement Team, we express our deepest gratitude to PT Semen Baturaja and all its staff for their support of Karang Taruna and the Family Welfare Movement (PKK), especially in Air Gading Village. We, the Regency, will continue to support this program to ensure its success and sustainability,” he added. (*)

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Semen Baturaja Holds Retail Gathering to Strengthen Partnerships and Development in Lampung

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LAMPUNG – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), continues to strengthen partnerships between its principals, distributors, and store network as strategic partners in the distribution of cement products in Lampung Province.

Through the SIG Retail Gathering “Jalin Kolaborasi Bangga Bangun Indonesia” (Forging Collaboration, Proud to Build Indonesia), held at the Horison Hotel Ballroom in Bandar Lampung on Saturday (November 8th), SIG and SMBR expressed their appreciation to store partners for their loyalty and contribution to supporting the distribution of Semen Baturaja products. The event was attended by 125 stores and 12 distributors from across Lampung.

SIG President Director Indrieffouny Indra, in her virtual remarks, expressed her gratitude and appreciation for the event. Our progress together is a testament to our hard work, collaboration, and unwavering passion.

“So far, your stores have been at the forefront of introducing and selling our various products. We believe this collaboration is not just a business matter, but a shared passion for building the nation. We remain committed to providing the best, from cities to remote areas of the archipelago. Thank you for your trust, loyalty, and enthusiasm,” he said.

Meanwhile, SMBR President Director Suherman Yahya, in his remarks, stated that this activity is an expression of gratitude from SIG and SMBR to partners who have collaborated, synergized, and collaborated more closely to build Indonesia.

“Together, let’s create synergy, increase market share, and develop our existing market in Lampung. Let’s move forward together, building a stronger and more resilient Lampung,” he said.

Furthermore, SMBR Vice President of Sales Kartha Kurniadi explained that the main objective of this activity is to strengthen collaboration between producers, distributors, and stores as the spearhead of cement distribution.

“This collaboration is expected to support development in Lampung Province, especially as cement demand continues to increase as major projects in the region progress,” he said.

Kartha added that cement sales in Lampung Province reach 100,000 to 110,000 tons per month. Through solid collaboration between SIG, distributors, and stores, it is hoped that supply availability can be maintained and support regional development.

On the same occasion, the Head of the Lampung Province Industry and Trade Office, Evie Fatmawaty, representing Lampung Governor Rahmat Mirzani Djausal, stated that economic development and growth are currently booming, such as the development of industrial estates and hotels.

“Lampung is currently experiencing rapid economic growth. We hope Semen Baturaja can continue to be a strategic partner in supporting Lampung’s development and economic growth going forward,” she said.

She added that Lampung’s strategic position as a gateway to Sumatra makes the region increasingly attractive to investors. “Activities like the SIG Retail Gathering provide valuable opportunities to strengthen collaboration between producers and retail networks, which is key to regional economic growth,” he concluded.

On this occasion, SIG and SMBR presented various awards to high-achieving stores, including the Timeless Partner Award for Trijaya Store, the Power Performance Award for Lumayan Store, the Loyalty Award for Asia Store, the Rising Star Award for Maju Jaya Store, and the Consistent Partner Award for Anyar Jaya Store.

SIG and SMBR also presented special recognition to the stores with the best sales: Cahaya Baru Store, DFG Rawajitu Store, and Maju Jaya Bandar Jaya Keramik Store, which received attractive prizes for their sales achievements. The grand prize, a Suzuki New Carry Pick-Up, was won by Lumayan Building Materials Store.

“I didn’t expect to win a car. I’ll use the car for my business,” said Cia, daughter of Mr. Cecep, owner of Lumayan Store, enthusiastically.

The event also featured a performance by Indonesian diva Yuni Shara, who performed a number of hits to entertain the guests. Through this event, SIG and SMBR demonstrated their commitment to continued collaboration, strengthening partnerships, and contributing to building a more advanced Lampung and Indonesia. (*)

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