Semen Baturaja Holds a Workshop in Muara Enim to Support More Skilled Local Craftsmen

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MUARA ENIM – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), continues to strengthen its partnership with construction service providers through the “Building Friend Builder Gathering” event, held at the Melio Enim Hotel, Muara Enim Regency, South Sumatra, on Thursday (October 30th). Fifty builders from various areas around Muara Enim and the surrounding areas participated in the event.

This event is part of SMBR’s ongoing efforts to support the improvement of the competence and professionalism of builders in the sales area.

The event was also attended by Dani Oktavianus, Senior Manager of Sales for Southern Sumatra 1. In his remarks, Dani emphasized that builders are important partners who play a direct role in maintaining the quality of construction work in the field.

“We truly appreciate the enthusiasm of the builders who are constantly eager to learn and develop. Through this activity, we hope the builders will become more skilled and confident in using Semen Baturaja products to produce strong, high-quality work,” said Dani.

The main theme of this year’s Builders’ Gathering was “The Correct Method for Mixing Cement and Sand.” The material was delivered through a demonstration session on Semen Baturaja products by SMBR internal speakers, Adios and Febri, who demonstrated the technique for mixing cement and sand in the ideal proportions.

Participants appeared enthusiastic about this practical session, as they were able to see firsthand how to efficiently mix building materials to produce a strong, durable, and high-quality mixture.

One participant, Tribowo, expressed his appreciation for the event. “I am very satisfied with this Builders’ Gathering. Semen Baturaja not only provided information about the product but also gave us the opportunity to share experiences and discuss with other builders. Furthermore, there were attractive door prizes, making the event even more exciting,” he said.

Previously, on Friday (October 17th), Semen Baturaja successfully held a similar event in Bandar Lampung. The event received a positive response from participants and demonstrated SMBR’s commitment to building strong relationships with its builder partners in its sales area.

Through this series of “Temu Sobat Bangunan” (Building Workers’ Gathering) activities, Semen Baturaja is committed to continuously strengthening synergies with construction service providers and supporting improvements in the quality of construction projects in Jambi, South Sumatra, and Lampung. (*)

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Through HR Transformation, Semen Baturaja Won Two Awards at the 2025 TOP Human Capital Awards

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), once again achieved impressive success at the TOP Human Capital Awards 2025, organized by Top Business Magazine.

At this prestigious event, SMBR won two awards: the TOP Human Capital Awards 2025 #4 Stars for the company category, and the High Performing Human Capital Director 2025, which was awarded to Rahmat Hidayat, Director of Finance & Human Resources (HR). The award was received by Rahmat Hidayat, accompanied by Vice President of HC & GRI Fitria Margaretha, on Tuesday (November 4) at the Raffles Hotel, Jakarta.

The TOP Human Capital Awards is the highest recognition for companies deemed successful in managing and developing human resources in a superior and sustainable manner through the implementation of a Human Capital Management System (HCMS). This annual event is held by Top Business Magazine in collaboration with the Nawacita Study Institute (LKN), Human Capital consultants, business and management consultants, and academics from the University of Indonesia, Padjadjaran University Bandung, and Pertamina University.

SMBR’s Director of Finance & HR, Rahmat Hidayat, expressed his gratitude for the appreciation given to the company.

“This award recognizes the hard work of all SMBR employees in realizing superior, adaptive, and competitive HR management. Thank you to the entire team for their commitment to consistently implementing HR transformation. This achievement motivates us to continue strengthening the role of HR as a driving force for sustainable business growth,” he said.

This award is inseparable from SMBR’s success in implementing its Human Capital Management System (HCMS) roadmap, designed in stages until 2028 as a strategic guide for developing HR aligned with the company’s business direction.

Rahmat explained that SMBR’s HR transformation began with the “Establishing Strategic Human Resources” phase in 2024, which focused on improving the organizational structure, strengthening the leadership talent map, developing onboarding and offboarding programs, and standardizing HR systems and processes.

“We started with a strong foundation, ensuring that HR structures and processes truly supported the company’s strategic direction. This phase is crucial for establishing a system capable of driving performance while strengthening a collaborative work culture,” he explained.

Next, from 2025 to 2027, SMBR entered the “Establishing Human Resource Transformation” phase, with a focus on optimizing talent and leaders, implementing succession planning, and improving technical and leadership competencies.

“In this phase, we encourage leaders to become role models in developing new leaders and expand self-development opportunities for all employees to prepare them for the dynamics of the business,” Rahmat added.

The final stage of the roadmap will be achieved in 2028 through the “Establishing Human Resource Sustainable Growth” phase, which emphasizes the formation of an adaptive and agile organization, preparing successors and future talent ready to face business growth, and strengthening knowledge management and innovation systems in the workplace.

“We believe that superior human resources are not only about competence, but also about the spirit of learning, adapting, and innovating. That is the overall direction we want to achieve through this roadmap,” he concluded.

Through these systematic stages, SMBR continues to strive to make human resources a key strength in facing industry challenges and supporting sustainable business transformation under the SIG Group umbrella. (*)

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Semen Baturaja Named the Best Public Company 2025, Thanks to Strong Fundamentals and Increasing Transactions

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JAKARTA – PT Semen Baturaja Tbk (SMBR), a subsidiary of PT Semen Indonesia (Persero) Tbk (SIG), once again achieved a remarkable achievement by winning the “Best Public Company 2025 in the Construction Materials Industry for Extravagant Demand on Transactions” award from Warta Ekonomi.

The award was presented at the Indonesia Best Public Company Awards 2025, held on Friday (October 31) at The Sultan Hotel & Residence Jakarta, and was accepted by SMBR’s President Director, Suherman Yahya.

With the overarching theme “Strengthening Public Companies as the Backbone of Indonesia’s Golden Economy 2045,” this award affirms the strategic role of public companies as key catalysts in realizing a resilient, inclusive, and globally competitive Indonesian economy.

This award recognizes public companies that have demonstrated strong financial fundamentals, good governance, and increased investor interest in the capital market. SMBR is considered successful in maintaining positive performance and is one of the issuers with a significant increase in stock transaction activity.

This achievement aligns with SMBR’s solid performance through the third quarter of 2025, where the Company recorded a net profit of Rp146.3 billion, a fourfold year-on-year increase compared to Rp35.6 billion in the same period the previous year.

This increase in net profit was driven by operating revenue growth, which reached Rp1.78 trillion, a 27% year-on-year increase from Rp1.4 trillion in the third quarter of 2024, primarily due to increased cement sales volume in the key regions of South Sumatra, Lampung, and Jambi.

Contributions from non-cement products, such as white clay, also nearly tripled to Rp16.7 billion.
This increase in net profit also significantly boosted SMBR’s net profit margin, reflecting the effectiveness of its cost efficiency strategy, supply chain optimization, and consistent operational transformation.
SMBR President Director, Suherman Yahya, stated that this award is a clear reflection of the success of the Company’s strategy in strengthening market confidence.

“We are grateful for this recognition. This award not only reflects our strong financial performance but also reflects investor confidence in our long-term strategy. We will continue to focus on efficiency, innovation, and sustainable growth to create added value for shareholders,” said Suherman.

Furthermore, Suherman emphasized that SMBR’s growth momentum is the result of the hard work of all our employees and strong synergy with the holding company, SIG Group.
“We view 2025 as a critical year for Semen Baturaja’s business transformation. We will continue to strengthen market penetration in South Sumatra, Lampung, and Jambi, develop value-added products, and expand our contribution to sustainable development. Our goal is clear—to be a company that grows healthily, is trusted by the market, and provides optimal returns for investors,” he emphasized.
As part of strengthening its future business strategy, SMBR has also officially added a new business line based on KBLI 70209 (Other Management Consulting Activities). This step aims to support the implementation of the Sales Area Coordinator concept in Jambi, South Sumatra, and Lampung, with potential returns in the form of management fees.
This new business model allows SMBR to expand its role within the SIG Group’s value chain, drive distribution efficiency, and strengthen multi-brand penetration in regional markets. With this strategy, SMBR is believed to be able to strengthen its position in the Sumatran market while opening up new revenue growth opportunities in the future.
“This additional business activity is part of our business transformation to become more adaptive to market needs. With the support of the SIG Group, SMBR is ready to play a more strategic role in expanding the national building materials industry ecosystem,” added Suherman.
With increasingly solid fundamentals, ongoing transformation, and a targeted diversification strategy, SMBR is optimistic that it can maintain its growth momentum and strengthen the attractiveness of its shares to investors. (*)

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